Reports of the death of the suit are greatly exaggerated, according to a new campaign from Suit Direct (www.suitdirect.co.uk). Rebuking recent headlines announcing the decline of tailoring, this brand refresh...
Continue Reading
New Locations Pushing forward with its transition from an outlet-based model to standalone stores, Suit Direct celebrated its 19th store opening on the 5th March with Crawley’s County Mall Shopping Centre the...
Continue Reading
Back in November 2021, Baird Group was thrilled to see our CFO Nick Scott named ‘Outstanding Yorkshire Finance Leader of the Year’ at the Yorkshire Finance Leaders Awards. The prestigious...
Continue Reading
Suit Direct has unveiled an exciting new three-season partnership with Hartlepool United Football Club (HUFC). Not only is this a major milestone for Suit Direct, but the deal will have...
Continue Reading
Ben Sherman relaunches successful heritage campaign for SS21 Ben Sherman has relaunched its iconic It’s A Ben Sherman campaign for SS21. Inspired by the brand’s founder and his heritage, Ben...
Continue Reading
Suit Direct celebrates successful opening of new UK high street stores Suit Direct has successfully opened its 10th UK high street store, SD Home of Menswear by Suit Direct, in...
Continue Reading
Baird Group signs major Ted Baker brand licence agreement Baird Group acquired the formalwear licence agreement with British fashion and lifestyle brand Ted Baker in 2020. This is a big...
Continue Reading
Baird Group announces Melka re-launch. The 33-piece collection has its roots firmly within the Swedish aesthetic. Simple, well thought out pieces in an easy to wear colour palette come together...
Continue Reading
Ben Sherman proudly announces partnership with TEAM GB ahead of TOKYO 2020. Iconic British brand Ben Sherman announces an exciting multi-year agreement that will see it appointed as an official...
Continue Reading
Ben Sherman return to their Archives for their new collection for Spring/Summer 2019. Each season Ben Sherman release a number of pieces from their historic archive to produce a capsule...
Continue Reading