News

Keep up to date with the news from Baird Group, from press releases to business news.

Ben ShermanNewsTed Baker
July 15, 2021

Baird Group brands reveal sustainability pledges for future of menswear

Baird Group brands reveal sustainability pledges for future of menswearBaird Group has unveiled its new sustainability pledges alongside both Ben Sherman’s and Ted Baker’s. The fashion…
Ben ShermanNews
July 15, 2021

Ben Sherman relaunches successful heritage campaign for SS21

Ben Sherman relaunches successful heritage campaign for SS21Ben Sherman has relaunched its iconic It’s A Ben Sherman campaign for SS21. Inspired by the brand’s founder and…
NewsSuit Direct
July 15, 2021

Baird Group celebrates successful opening of new UK high street stores

Suit Direct celebrates successful opening of new UK high street stores Suit Direct has successfully opened its 10th UK high street store, SD Home of Menswear…
NewsTed Baker
July 8, 2021

Baird Group signs major Ted Baker brand licence agreement

Baird Group signs major Ted Baker brand licence agreementBaird Group acquired the formalwear licence agreement with British fashion and lifestyle brand Ted Baker in 2020. This…