News

Keep up to date with the news from Baird Group, from press releases to business news.

NewsSuit Direct
November 15, 2021

Suit Direct reveals milestone three-season partnership with Hartlepool United

Suit Direct has unveiled an exciting new three-season partnership with Hartlepool United Football Club (HUFC).Not only is this a major milestone for Suit Direct, but the…
Ben ShermanNewsTed Baker
July 15, 2021

Baird Group brands reveal sustainability pledges for future of menswear

Baird Group brands reveal sustainability pledges for future of menswearBaird Group has unveiled its new sustainability pledges alongside both Ben Sherman’s and Ted Baker’s. The fashion…
Ben ShermanNews
July 15, 2021

Ben Sherman relaunches successful heritage campaign for SS21

Ben Sherman relaunches successful heritage campaign for SS21Ben Sherman has relaunched its iconic It’s A Ben Sherman campaign for SS21. Inspired by the brand’s founder and…
NewsSuit Direct
July 15, 2021

Baird Group celebrates successful opening of new UK high street stores

Suit Direct celebrates successful opening of new UK high street stores Suit Direct has successfully opened its 10th UK high street store, SD Home of Menswear…