About Baird Group
The business dates back to 1894 and over the years has been a manufacturer in our own factories in the North of England, slowly migrating into Wholesale, Concessions and now Standalone Retail and Online. We remain one of the largest formalwear companies in the UK but over the last 10 years have added casualwear to our portfolio with brands like Ben Sherman and Racing Green. The Group, in conjunction with our parent company, provides its own services across e-commerce, finance, marketing, visual merchandising and supply chain management. All of these functions allow the Group to manage its own distribution channels, standalone retail, our own web stores and partnership web stores like Debenhams.com, Amazon, Shop Direct, wholesale across Europe including key partners like Zalando.